PRESS: DJ Scend featured on RubyHornet.com

"The one thing about Scend that I remember from that first meeting was his passion for Scheme's project, as well as for DJing. "This is all I want to do," I remember him repeating several times..." - DJ RTChttp://www.blogger.com/img/blank.gif

My big homie DJ RTC from Ruby Hornet hit me up to do an interview with me earlier this week. I really liked this particular interviewer since he already knows me and we have been fam for over 2 yrs now. He asked me questions that were not really typical of a standard interview.

Please take a minute to read and show the interview some love!

Click HERE to read the full DJ Scend interview on RubyHornet.com

EVENT: Life That I Chose - T-Shirt Release

The date for the “Life That I Chose” Release Party is getting closer. This Friday Nov. 25th, we’ll be celebrating the release of the new EP at Akin (South Location – 1313 S. Halsted). We will have a limited amount of albums on sale that day, as well as a brand new T-Shirt which we collaborated on with Akin. Matthew Silva designed the T-Shirt. We decided to collaborate on a Shirt that would fit the EP (what more can you ask for than the title of the EP as the foundation of the shirt?), and something that would resonate with the Sneaker crowd (since the Jordan 3′s Black Cements will be releasing at Midnight the night of the release party at Akin); we figured the “Life That I Chose” motto can definitely be something the real sneaker collector can relate to.

Below is a picture of the T-Shirt we will be releasing THIS FRIDAY at Akin. The shirt is Limited Edition since only 50 shirts will be on sale that day. Make sure you get there early to get your hands on one. The night kicks off at 9pm and it continues on to the midnight as the Jordan 3s Black Cements release at Akin. Below is the flyer for the Release Party and the image of the “Life That I Chose” T-Shirt (CLICK the Image to Enlarge Photo).

EVENT: Life That I Chose EP - Scheme x Slot-A

I am really proud to finally have this project only a few weeks away from being released. This is a really important and meaningful project for me on many levels. I had so much to do with this from front to back and none of it was overlooked by anyone. Here are the official liner notes about the release from my management group SRNC:

Here is the Final Front and Back Cover of the "Life That I Chose" EP which will be available December 6th, 2011 on iTunes and Online.

You can also check out the track list of the EP below on the back cover. All songs were produced by Slot-A.


SCHEME x SLOT-A : Life That I Chose EP

1.) Let It Burn (produced by Slot-A) (Written by Scheme and Slot-A)

2.) Get Down (Painting Paradise) (produced by Slot-A) (Written by Scheme, DJ Scend, and Slot-A)

3.) One Helluva Night (produced by Slot-A) (Written by Scheme and Slot-A)

4.) Lost Children of Royalty (produced by Slot-A) (Guitar by Oscar Castillo) (Written by Scheme)

5.) Hello (What Up?) featuring Astonish (produced by Slot-A) (Cuts by DJ Scend) (Written by Scheme and Astonish)

6.) Life That I Chose featuring Astonish (produced by Slot-A) (Written by Scheme and Astonish) (Outro by Scheme, Slot-A, and DJ Scend)

Executive Producers: Slot-A and DJ Scend

Mixed by Slot-A

Mastered by Chris for Classick Studios

Artwork by Matthew Silva

And there it is. All the info on the upcoming project. Next week we'll be releasing the "Life That I Chose" featuring Astonish SINGLE.

"Life That I Chose" - Dec. 6th, 2011 on iTunes and Online.

PICS: Hello (What Up?) - Video Shoot (Day 2)

"Life That I Chose" EP drops December 6th!!

Here are the pics from Day 2 of shooting for "Hello (What Up?)" video:

















- Embrace the Madness -

PICS: Hello (What Up?) - Video Shoot (Day 1)

I have been late on all this posting of info with so much going on these past few days, but here are the official behind the scenes pics from Day 1 of shooting for the "Hello (What Up?)" video!





















- Embrace the Madness -

AUDIO: Scheme x Slot-A "One Helluva Night"

I'm a day late on posting this, but here is the official release info for the latest release from the Life That I Chose EP titled "One Helluva Night:

"We’re a week closer to the release of SCHEME and SLOT-A’s “Life That I Chose” EP so we decided to release another record from the project. This record is called “One Helluva Night” ; it was produced by Slot-A and contains vocals from both Scheme and Slot. Make sure you check it out below. If you LIKE the SONG, please make sure to support it by purchasing it for only $1 on Bandcamp. We are continuously putting out FREE music, so if you support what Scheme has been doing make sure you purchase the NEW SINGLE. For those that are barely getting acquainted with Scheme, or don’t have the dollar to spare, don’t worry, we have some FREE LINKS to the song below as well. We appreciate all of our fans and supporters. Make sure you Tweet and Facebook “One Helluva Night” to all your FRIENDS.

Also, we have for you the first look at the front cover of the “Life That I Chose” EP which was drawn and designed by Matthew Silva.

The artwork contains different images/symbols of the different lives/lifestyles we choose in this journey. It’s really detailed, so take a minute to check it out. Click on it to see it Full-Size.

“Life That I Chose” Available Dec. 6th, 2011 on iTunes and Online."



You can PURCHASE "One Helluva Night" by CLICKING HERE:

You can preview/download the track from SoundCloud below:

Scheme x Slot-A : One Helluva Night by DJ Scend

YOU

AUDIO: Scheme - L.O.R.D. Knows (Remake)

Let me start by saying excuse my profanity on this post...

My man Scheme went CRAZY on this "Lord Knows" remake. We both heard this beat that Just Blaze did for Drake's new album that leaked this week and we immediately said he needed to rap over it.

I'm so happy that Scheme decided to show the world that he's a beast on any mic level. This one is our dedication to anyone who thinks we ain't good enough to be in this game. Get the fuck outta here man! Just listen to this and see what I mean. Holy wow!

L.O.R.D. Knows (Remake) by Mr Scend

DOWNLOAD/LISTEN - Lord Knows (Remake) - CLEAN - CLICK HERE

 

DOWNLOAD/LISTEN - Lord Knows (Remake) - ACAPELLA - CLICK HERE

EVENT: 2011 Nike Sneak & Eat

This Sunday (November 13th, 2011) Scheme, Astonish, and DJ Scend will be performing at this years Sneak & Eat Event. This event is a Official Chicago Sneaker Summit and a Nike All Access Event. Make sure you come out to this one, it's definitely going to be a great day and night of sneakers, music, food, and more. Click the flyer below for all the info. Early arrival is suggested. There is an ALL AGES Event from 1pm to 4pm and a 21+ Event from 6pm-10pm. Scheme, Astonish, and DJ Scend will be performing at the 21+ Event...



- Embrace the Madness -

AUDIO: For Lil' Lady (House Mix)

With the recent talks about me doing some dj gigs out in Spain, yes I said SPAIN, I dug up 2 old house music mixes of mine from 2009. For those who don't know, I actually started breaking into the Chicago scene as a house dj and once people found out I was actually a hip hop kid too, well, that's where I'm at now haha

Anyway this was a mix I made for a friend of mine back in '09 and she loved it so much that I realized it was dope enough to use as a promo tool, so here it is. Please take a listen, download it for FREE and share with your friends!

For Lil' Lady (House Mix) by Mr Scend

VIDEO: Jeremy Ellis performs on Maschine Mikro

So I'm about 2 months late on this (posted by Native Instruments in September) but I just saw this about an hour ago and holy fuck this dude is amazing on the "live drums".

I was first introduced to Jeremy Ellis' work via Maschine tutorials back when I purchased mine almost 2 yrs ago but hot damn this little live one shot performance is pretty amazing. Check it out and see for yourself!

- Embrace the Madness -

AUDIO: Jamal Science - The Power Of...

The homie JAMAL SCIENCE just leaked a joint of his EP "Something Wonderful" titled "The Power Of..."

His project will release on November 11th and will be presented by SRNC x Ruby Hornet x Refined Hype

Definitely looking forward to the EP!

Click here to follow Jamal Science on TWITTER

Click here to like Jamal Science on FACEBOOK

Check out the leak below:

Jamal Science-The Power Of... by Jamal Science

AUDIO: Black Eye Soul (MIX)

So I have this favorite record collector who has put me onto to SO many amazing and rare records who lives and works here in Chicago. Shout out to my big bro Rude 1 for linking me to him. Anyway, I hit him up last week to see how he has been since I haven’t been record shopping in some months now (broke as a joke lol) and he blessed me with this super ill soul mix he did from yrs ago. This mix has so manhttp://www.blogger.com/img/blank.gify rare cuts in it and so much good soul music that I just had to post it. I listened to it the day he sent it to me last week and was hooked. SO much good music in this mix. Make sure you friend request him and tell him you heard his mix via DJ Scend :)

The homie’s name is Ethan Powers (talk about being blessed with a name for entertainment lol) and you can find him on Facebook here: ETHAN POWER'S FACEBOOK PAGE

Be sure to click the link below and download this amazing FREE mix of soulful rare grooves for your ear holes!

Click HERE to download: BLACK EYE SOUL (Mix)

- Embrace the Madness -

EVENT: Feature piece on ChicagoHustles.com

I met the homie Durte Rebelz about 2 yrs back at a dj gig I was spinning. He was one of thee only people in the spot who actually knew half the shit I was spinning since it was a club style night and I was getting it in on the hip hop tip lol

Anyway, the homie has been a huge supporter of mine ever since and when he asked if he could do a piece on me for his new online magazine titled CHICAGO HUSTLES it was a no brainer for me.

He wrote some really great things about me including my thoughts on what "hustle" means to me.

You can check out the feature below:

DJ SCEND: Talented & Gifted

EVENT: Latino Fashion Week 2011

So Scheme, Astonish & myself will be performing at this year's Latino Fashion Week on Friday, November 4th. We will be representing the Estrada31 clothing company during the "urban wear" portion of the show. Our performance for the show kicks off at 7p so please cop a ticket and check out our colab with fashion!

Info for the show below:

General Admission is FREE – VIP Tickets can be purchased at www.LatinoFashionWk.com

Location: Zou B Art Museum (1025 W 35th St.)

Date: Friday (November 4th, 2011)

Time: Show Starts at 7:00pm

- Embrace the Madness -

EVENT: No Requests w/ Slot-A

So the homie Slot-A has started a new night over at Inn Joy (2051 W Division St) and has invited myself & Scheme to come down and rock with him on Wednesday, November 30th. Scheme will be hosting the event and I will be playing a guest dj spot. I’m really looking forward to this event for many reasons, but mostly forhttp://www.blogger.com/img/blank.gif the simple fact I get to spin WHATEVER I want! Bloaw! Come get some folks……

Inn Joy
2051 W Division St
NO COVER
8p-1a


- Embrace the Madness -

AUDIO: Common - Sweet

Maaaaaaaaan not much needs to be said here. just listen to this straight FIRE from Common and No I.D.!!!

Common - "Sweet" by ThinkCommon

AUDIO: Hello (What Up?) - Available NOW on iTunes

I'm so very proud to finally have our 1st single out to the public. This project has been the biggest blessing of my career so far and this particular has so much meaning behind it for me personally.

CLICK HERE to PURCHASE “Hello (What Up?)” on iTunes

You can also LISTEN to the new single below:

Scheme - Hello (What Up) feat. Astonish (produced by Slot-A) by SchemeMusic

VIDEO: Life That I Chose BTS (Part 1)

The SRNC fam decided it was time to leak some footage of the making of the entire Life That I Chose EP project. In this video you will see SCHEME discuss how the EP project came about and how he chose the homie SLOT-A to produce the entire thing. I also speak on the recording process of the project. There is some B-roll footage as well of the Shoebox sessions themselves. The entire video was edited by the homie JESSIE of SRNC.

Sit back and check out why this is, the LIFE THAT I CHOSE!

- Embrace the Madness -